Dr Scholl's Assessment
Category:
Creative Discovery
Client:
Dr Scholl's - 2024
Duration:
6 Weeks
(PROCESS)
Initiated a creative discovery process following a day-by-day plan and conducted two interactive workshops to facilitate information gathering and concept development.
(CURRENT STATE ANALYSIS)
Current State Analysis: As part of discovery we have carried out a current state assessment of Dr Scholl’s responsive web. This assessment will help us to define areas of improvement as we move into future-state ideation.
http://kiosk-walmart.drscholls.com
(COMPETITIVE ANALYSIS)
During the discovery phase, we conducted a competitive analysis on Dr. Scholl's closest competitors, including ASICS, BROOKS, Road Runner, Walk Hero, Power Step, and others. This analysis aims to compare and contrast features to identify areas where competitors may excel or fall short in comparison to Dr. Scholl's.
(HIGH-LEVEL USER FLOW)
(WIERFRAMES)
(UI COMPONENTS & STYLES)
(WEB & RESPONSIVE DESIGNS)
(MOCKUPS & PROTOTYPE OF RESPONSIVE MOBILE)
